

WEB STATS
UNIQUE VISITORS: 6000 / day after a launch
1000+ / day off-peak
AVERAGE VIDEOS VIEWED PER VISIT: 4
LIBRARY MUSICAL viewed 56,800 times since its release (Oct 22, 2002)
VISITORS
38% from colleges (.edu)
9% from Japan (.jp)
TOP COLLEGES
Columbia,
Stanford,
Cornell,
Princeton,
Northwestern,
Wisconsin,
NYU
Statistics based on raw logs analyzed by Analog 5.22 as provided by
Dreamhost.
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ABOUT PRANGSTGRÜP
The basic ethos of Prangstgrüp is simple: write intelligent sketch comedy and
perform it in its real-world setting. The Prangstgrüp world is one in which supermarket shoppers suddenly
break into song and dance, subway bums give advanced lectures for spare change, and prospective
students antagonize their campus tour guide. And this all happens in your supermarket, on your
subway car, during your campus tour. In short, Prangstgrüp has a reality TV show mentality
with a sketch comedy flavor.
Prangstgrüp was created two years ago by Peter Koechley,
a humorist with four years of experience writing headlines for
The Onion™
, and Lyndon Kennedy, a designer
who created pulsate.org, the famed underground design site. But the grüp took its shape with the
current core group of six comedy filmmakers (Koechley and Kennedy, plus Jonathan Schwartz,
Trey McArver, Brian Jacobs, and Adam Jentleson). All six are Columbia University
seniors graduating this May. Together, they write everything from script to score, plan everything from
cinematography to choreographyand perform.
The six members produce the sketches with a Sony VX-2000 and a Canon GL-1 camera,
Sennheiser and BeachTek audio equipment, and two Final Cut Pro systems. Another dozen students
contribute music, acting talent, and ideas on an occasional basis. The average Prangstgrüp piece
runs about 3 minutes, but there are also several 40-second pieces, and some longer work
(5-8 minutes).
Prangstgrüp began as a web site, but its real future is in television.
The ideal format for Prangstgrüp is a weekly 30-minute show. The grüp has spent the last two
years refining its approach to internet television production, and has achieved an online experience
unparalleled since the heyday of heavy.com. Prangstgrüp is now developing a television package as
engaging as its web interface.
Prangstgrüp is currently a non-profit venture operating on pocket money in between
classes. The members of Prangstgrüp are full-time students in Neuroscience, Film, Electrical
Engineering, Philosophy, Psychology, and History; they also produce the Varsity Show (Columbia's
109-year-old annual comedy musical), record with an indie-rock band, design websites professionally,
intern at the Daily Show, and hold down five jobs to finance the grüp. Their post-graduation plan is
to continue Prangstgrüp full-time as their sole endeavor.
CONTACT
Peter Koechley
3453 Lerner Hall
New York City 10027-8330
Email: peter@prangstgrup.com
Phone: 917 355 2624
Web: www.prangstgrup.com
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